The Wealth Building Conference Is Unmatched

Selling Prevention “How many people buy medicine to prevent athlete’s foot, compared with those who buy to cure it?” - Clyde Bedell When facing the need to sell “prevention”, the very first thing to do is look for a way to reposition the product or service as a “cure.” If that turns out to be impossible,

ShopNBC Selects SiteSpect for Online Conversion Optimization

SiteSpect's non-intrusive multivariate testing technology and professional services accelerate ... ., the leader in non-intrusive Web site conversion optimization technology, today announced that ShopNBC ... experience. SiteSpect's unique patent-pending technology is allowing ShopNBC to create tests and optimize

Easy Lead Generation – Let Your Customers Tell the Story

Easy Lead Generation – Let Your Customers Tell the Story By john | June 26, 2007 Everybody loves a good story. Have you ever noticed how people perk up and pay attention when you utter those magic words, “Let me tell you a story”? Whether is a child on Grandpa’s knee or a crowd listening to your presentation,

Jeff, You Boob!

I read Jeff Brooks' Donor Power Blog every day. His creative insights are terrific. He really gets the relationship aspect of fundraising. But occasionally Jeff gets it REALLY WRONG, as with his breathless advice the other day that we should all rush off to use the Headline

The Wealth Building Conference Is Unmatched

I agree that this lucrative home business opportunity will become the first billion dollar company in the direct marketing industry with wealthy marketers. Last March 2007 I attended the Synergy Saturday event in Houston, TX and was impressed with the content. There was valuable content for new and professional marketers to use to take their home

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