Facilitate Digital Acquires Digital Direct Marketing Co (FAC.AX, 00742354, 20070726) (Aspect Huntley via Yahoo!7 Finance)

Many web publishers and business owners write advertising copy that just doesn't grab the consumer and make them take action. Power Your Sales teaches those writing advertising copy a direct marketing strategy that will help them communicate to their clients why they should take action, which will boost sales. >> full story

Is it time for direct marketing to follow the trend and opt out? (Mad.co.uk)

A Direct Marketing Association survey paints a healthy picture of the DM industry, but are rose-tinted glasses obscuring the view? But now consider some of the clouds on the horizon. The traditional bedrock data source for direct marketing in the UK was the Electoral Roll, which provided ...full story

Facilitate Digital Acquires Digital Direct Marketing Co (FAC.AX, 00742354, 20070726) (Aspect Huntley via Yahoo!7 Finance)

Facilitate Digital Holdings announced that it has reached a conditional agreement to acquire 100% of the shares in direct marketing technology provider, Impact Data on an earn-out model. The company will acquire Impact Data in a combined cash and scrip offer and the agreement is subject to a capital raising and other commercial conditions. The final purchase price will be determined by a variable ...full story



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